The Big Book of Wedgeness returns! Get involved today!
2nd September 2010
Last December we had the good fortune to work with local businesses on the first ever CTU Big Book of Wedgeness, a little guide to Camden businesses stuffed full of vouchers and promotions for independent businesses in the area. We produced 10,000 and they were ripped out of our hands within the first week. So get on board early and promote your business!
As usual it’s FREE thanks to Camden Town Unlimited
We are building on that success and launching the second edition on November 15th
How can I use CTU BBoW to promote my business?
- The booklet will be valid for 4 months from mid-November. It’s a perfect way to promote an aspect of your business that you’d like to see boosted.
- You can also build your mailing list by asking people to fill in their details on the back of the voucher.
- Vouchers will be bigger this year so we can include a more detailed description of your business: a bigger photo or even some events you’d like to promote – great FREE advertising
Promotions should be:
- Memorable so that people spread the word to their co-workers, friends and family
- Tantalise the customer
- Be useful to your business
Examples of successful promotions:
- Free silk knickers with a spend of over £40 (memorable!)
- 50% off food Mon-Wed
- Free bottle of wine with dinner – every week night!
- 2-4-1 tickets Sun-Wed
- Free shirt with every jacket purchased
The Big Book will be distributed:
- To local employees who request the book
- Through local businesses like yours (a great incentive for your customers and a great way to promote each other)
- By personal request on the Wedge Card and Camden Town Unlimited websites
To get involved contact Petronella Tyson at Wedge Card on 020 7401 3913 or email petronella@wedgecard.co.uk.
Keep up to date
For news and updates, please subscribe to our email newsletter